About SG

Agent success is the only focus for Sunderland Group. We have built a loyal following through the years because, simply put, we continue to prove our support for the independent agent.

Superior service, supported by the newest technology, provides you the tools to:

  • Find new leads
  • Make accurate recommendations
  • Close business easily and efficiently
  • Provide peace of mind to your customers
  • Place more money in your wallet

We provide the best programs, incentive and tools to help you win- partnering with us is one of the easiest and wisest decisions you will ever make.




President, Sunderland Group

President, Sunderland Group

Brad Sunderland

As co-founder of Sunderland Group, Brad and his brother Derek have a combined nearly 60 years helping independent agents maintain their independence and providing quality support so all independent financial professionals will never be alone.  In a career spanning over 3 decades, Brad has experience and responsibility for every aspect of running and leading a Field Marketing Organization.  He’s also been involved in everything including bringing proprietary technology systems in lines including annuity, final expense, life and health to help Sunderland Group become the premier Health & Wealth FMO in the industry.  Brad takes great pride in helping agent's success become a reality.

Vice President, Sunderland Group

Vice President, Sunderland Group

Derek Sunderland

As co-founder of Sunderland Group and acting Vice President, Derek brings a focus of support to his staff and to the field.  Derek understands work doesn’t start or stop at 8-5, in fact he prides himself on the principles of hard work, ethics, honesty and loyalty.  These form his best practice approach when dealing with all the carriers, agents and staff.  Over the last few years, Derek has made considerable investments to make sure compliant driven marketing models were in the forefront. This approach has provided increased placement ratios, reductions in business overhead expenses incurred by agents and an understanding that at the end of the day all business is transacted in the best interest of the client.

Our Sunderland Group Teams


Sales - Case Design

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New Business

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